What Does a Website Manager Do?
Back in the 1990s when the internet was just making its way into homes and offices, forward-thinking businesses realized that it provided a viable and profitable marketing opportunity. Those businesses bought domain names and hired designers. When their websites were done, their…Read More
An Introduction to Website Performance Monitoring
Most small business owners and independent professionals invest considerably in their websites. They pay good money for design and content, and in return, they expect the site to perform well. But what does that mean? How do we measure website performance? And…Read More
Why Every Small Business Needs a Website Manager
Every small business needs a website. We all know that. But what many small business owners don’t realize is that without a website manager, a website can quickly become outdated and ineffective. A website manager will keep your site secure, updated, and…Read More
Website Basics: Terminology for a Website’s Layout
A website has many parts, and it’s useful for website owners to learn the terminology for these parts in order to communicate clearly with service providers, such as web designers, online marketing professionals, or website administrators. Consider the following scenario: A consultant…Read More
How to Keep Your Website Secure and Healthy
My clients are entrepreneurs and small business owners. Most of them are busy running their businesses; they don’t have time to properly manage their websites. So it’s no surprise that, when I come on board, I often find their websites in a…Read More
How to Choose a Domain Name for Your Small Business Website
These days, many entrepreneurs look to the internet when it’s time to decide on a business name. Because the web has become a key force in marketing, it’s nice to have a domain name that matches your business name. Unfortunately, there’s a…Read More